What you get

  • SEO audit: technical SEO, on-page optimization, crawlability, sitemap, hreflang, JSON-LD
  • Local SEO: Google Business Profile, NAP consistency, local directories
  • Performance audit: Core Web Vitals (LCP, INP, CLS), image and asset optimization, critical CSS
  • Action plan with prioritization — what brings the most, what costs the least
  • Search Console & analytics properly set up, if not already in place
  • Optional implementation support on hourly basis

Who it fits

Existing websites that don't appear in search results, are too slow, or are about to be relaunched. Also useful before bigger marketing investments — if ads drive traffic to a weak page, you burn money. I work primarily with freelancers and small businesses from Hamburg and DACH.

How it works

Audit phase: I need access to Search Console (or set it up), screen the site with Lighthouse, axe and manual inspection. Report in 48 hours: 1 PDF with 8–15 prioritized actions, sorted by effort and expected effect. Optional: implementation on hourly basis or handover to your team.

What it costs

Performance audit: €500 · SEO audit: €700 · Bundle (SEO + performance): €1,100. Implementation support on hourly basis (€75/h) or as fixed-price package after the audit.

Common questions

Is SEO worth it for my small business?
If your customers use Google to search for your service — yes. Local searches (web designer Hamburg, hairdresser Niendorf, yoga Eppendorf) are especially effective because the competition is regional and the search intent is clear.
How fast do I see results?
Performance optimizations work immediately — Lighthouse score and Core Web Vitals improve measurably after deploy. SEO rankings take 3 to 6 months, depending on competition. Local quick wins (Google Business Profile, NAP consistency) often show up after a few weeks.
What's the difference between SEO and SEA?
SEO is organic rankings — costs initial setup, then traffic flows for free. SEA is paid ads — money in, traffic in, money out, traffic out. Both approaches complement each other. I focus on SEO and can recommend SEA setups when needed, but don't run them myself.